vitafusionTM Enters the CBD Arena
Anyone who has simply walked through the supplement aisle of a retail store has heard te name vitafusion. The company provides Americans with the most popular, high quality, and great tasting gummy vitamin on the market and they recently announced their entrance into the CBD/hemp industry.
They boast being the only gummy vitamin brand formulated and infused with natural fruit flavors and enhanced absorption of vitamins C and D3 as a result. Their tagline, VitaminBetter, is going to a whole new level making it possible for those who already or desire to integrate CBD into their health regimen can do so with ease.
This 12 year old vitamin company now claims over 30 types of gummy vitamins for consumers. vitafusion not only holds enhanced taste and formulation as a priority, but quality as well. They have eared the ChefsBest Excellence Award for their formulations surpassing quality standards.
What is CBD?
At this point you may be wondering; what is CBD and why does it matter? If you are one of the few unfamiliar with CBD, cannabidiol, it is the non-psychoactive compound found naturally occurring in the cannabis sativa plant.
Understanding the difference between marijuana and hemp will help eliminate confusion around this recently popular compound. CBD products are made using cannabidiol extracted from industrial hemp plants, which contain 0.3 percent THC or less. Marijuana, however, is an illegal substance which contains THC, the psychoactive component of the cannabis sativa plant.
The US Farm Bill passed in 2018 legalized industrial hemp for manufacturing CBD products with THC parameters of 0.3 percent or less.
CBD manufacturers have boasted of specific and general health benefits and many consumers have made self-proclamations about how the compound has helped them. These claims have led to an explosion of the CBD market over the past few years.
vitafusion + CBD
The combination of an exploding market and alleged health benefits have led to many existing companies finding a niche in the field. This is where vitafusion steps in.
The company has developed three primary CBD Full Spectrum Hemp Extract Gummy Vitamins:
- vitafusion CBD Full Spectrum Hemp Extract – a basic vitamin meant for general wellness.
- vitafusion CBD Full Spectrum Hemp Extract Sleep Well – made with melatonin to help support better sleep.
- vitafusion CBD Full Spectrum Hemp Extract Chill Mood – combined with L-Theanin as a means to support relaxation and calm.
Why is full spectrum important? vitafusion states they have infused this new product line with full spectrum CBD and other natural phytocannabinoids. There are two forms of CBD; Full Spectrum or CBD Isolate.
Full spectrum is cannabidiol that has been extracted along with other cannabinoids (CBD’s plant compound classification). It is said that CBD works more efficiently and effectively when combined with other compounds with which it naturally exists.
CBD Isolate isn’t necessarily a lesser quality CBD, but it has been extracted alone, without the added, and potentially beneficial, phytocannabinoids.
When searching for a CBD product manufacturer it is important to purchase from a reputable manufacturer considering the unregulated nature of the industry at this point. vitafusion seems to be taking quality and safety as top priority. They are committed to using sustainable practices to allow them to continue supporting their customer’s health and happy lifestyles. It is also vitally important to consult your healthcare provider prior to beginning any CBD product.
As news about vitafusion’s CBD Full Spectrum Hemp Extract product line continues to spread consumer response will tell us if there is room in the vitamin industry for CBD infused products.
